Brüno

Rating: ***/*****, or 6/10

Sacha Baron Cohen mindlessly repeats his success of Borat by appropriating the same type of narrative set-up to his other infamous character, the excessively explicitly gay German fashion designer Brüno. First introducing Brüno in his natural environment at a fashion show turned awry, he's taken out of his element when banned from the fashion industry, after which his lover leaves him and he travels to America to become famous once more, insulting most conceivable minorities in the process in a series of loosely attached sketches. Whereas this approach led to great results in Borat, in the case of Brüno it leads to a distinct feeling of 'been there, done that'. What's more, the cheap gay jokes simply are not as original or as outrageous as Borat's repertoire and many miss their mark. However, there's still plenty to enjoy for at least one decent watch, including Brüno adopting a coloured baby he names O.J., visiting a swinger club to take advise on how to become straight and interviewing parents all too eager to let their child break through in show business about a role for their kids in a scene involving heavy antiquated machinery and Nazi uniforms. Filled with every thinkable cliché involving homosexuals, a lot of them simply cringy worthy, gay people had best ignore this flick.

Starring: Sacha Baron Cohen, Gustaf Hammarsten, Clifford Baňagale

Directed by Larry Charles

USA: Universal Pictures, 2009